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BELLISSIMA SS24

ALLURE welcomes you to explore 'BELLISSIMA', our new SS24 collection - a celebration of refined Italian beauty, craftsmanship, and effortless style.

ALLURE's Spring-Summer collection, Bellissima, embodies the spirit of effortless elegance and versatility. Designed for the modern woman, this collection features a range of neutral staples perfect for seamless, versatile dressing. Metallics add a touch of sparkle, making the pieces transition beautifully from day to night. Bold yet refined prints, intricate crochet, delicate embroidery, and contrast stitching bring texture and character to each piece.

The collection offers an array of dresses, tops, pants, and skirts, in a palette of neutrals, crisp whites, various blues, shades of pink, printed designs, and fresh greens. Additionally, Bellissima features a new range of timeless denim pieces that are tran seasonal essentials, capturing the heart of Italian style.